Jinqiu Jiayuan by ByteDance

Jinqiu Jiayuan by ByteDance

Jinqiu Jiayuan by ByteDance

(BD01) Client / ByteDance

(BD01) Client / ByteDance

In 2024, I led the art direction, concept development, and final execution of an interactive experience that brought employees back to ByteDance’s very first office, a residential apartment in Beijing. Through 3D environments and immersive storytelling, I turned the apartment into a playable narrative embodying the power of 'big dreams in small spaces'.

In 2024, I led the art direction, concept development, and final execution of an interactive experience that brought employees back to ByteDance’s very first office, a residential apartment in Beijing. Through 3D environments and immersive storytelling, I turned the apartment into a playable narrative embodying the power of 'big dreams in small spaces'.

Art Direction

Experiential Design

Concept Development

2D & 3D Animation

Interactive UI/UX

Art Direction

Experiential Design

Concept Development

2D & 3D Animation

Interactive UI/UX

play

play

see the thinking behind it

see the thinking behind it

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